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How to Make Great Artwork for Listen EVERYWHERE’s App

Monday, 8 April 2019
Best in streaming audio? Check. Best personal listening experience? Check. Customisable app? Check. Now, what about the artwork?

By Jordan Hazeldine

Best in streaming audio? Check. Best personal listening experience? Check. Customisable app? Check. Now, what about the artwork?

One of the best features of Listen EVERYWHERE is the customisable app. Venues can use their own artwork and brand to add a welcome ad or video as well as sliding promotional banners. So where do you start?
Begin with the theme artwork
The theme is what customers see first when opening the app. You’ll need a 640×280-pixel image to represent the business. A 640×500-pixel image can be used for tablets, but the app can generate this size from the 640×280-pixel image.

The business website may have the right photo, but it’s not always the right size. If you’re a reseller and don’t have access to the graphic artist who made the image, try the business’s Facebook page. The social networking site has made uploading images so easy that there’s always a variety from which to choose.
Determine the right aspect ratio for the theme
The aspect ratio for artwork sounds like a complicated term, but computer programs make it easy. The aspect ratio is the ratio of the width to the height of the screen or image. Try Photoshop, Canva or another photo-editing program to set the aspect ratio. What you should never do, though, is stretch the artwork to fit the box. If it’s too small, consider instead adding a colour frame around it to fill the whitespace. If you need some theme art examples, check out our customer testimonial page.

Listen EVERYWHERE gives patrons the best personal listening experience, and the app is an essential part of that. Set the right artwork for the theme, get the proper aspect ratio and focus on signs inside the business to maximise the benefits of Listen EVERYWHERE.

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